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Health Promotion and Behaviour Change Communication

Help health teams move beyond awareness posters to campaigns that actually shift behaviour around nutrition, hygiene, screening and treatment adherence. Participants apply behaviour change models, audience segmentation and community engagement methods suited to diverse African languages and settings. The course shows how to plan, run and evaluate promotion activities with modest budgets.

What you will be able to do

  • Apply behaviour change models to common health challenges.
  • Segment audiences and tailor messages for local communities.
  • Design multichannel health promotion campaigns on limited budgets.
  • Engage community structures and traditional leaders effectively.
  • Develop culturally appropriate materials across languages.
  • Evaluate the reach and behavioural impact of campaigns.

Course outline

  1. 01Foundations of Behaviour Change
  2. 02Audience Segmentation and Insight
  3. 03Message Design Across Languages
  4. 04Community and Stakeholder Engagement
  5. 05Campaign Planning and Channels
  6. 06Working with Limited Budgets
  7. 07Monitoring and Impact Evaluation

Who should attend

This course suits health promotion officers, community health coordinators, communications staff and programme managers running public health campaigns.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 19 Aug 2026Lusaka3US$1,500
24 to 26 Aug 2026Kigali3US$1,500
31 Aug to 2 Sep 2026Nairobi3US$1,500
7 to 9 Sep 2026Durban3R13,000
14 to 16 Sep 2026Johannesburg3R13,000
28 to 30 Sep 2026Mauritius3US$1,500
5 to 7 Oct 2026Dubai3US$1,500
12 to 14 Oct 2026Lagos3US$1,500
19 to 21 Oct 2026Harare3US$1,500
26 to 28 Oct 2026Kampala3US$1,500
2 to 4 Nov 2026Dar es Salaam3US$1,500
9 to 11 Nov 2026Pretoria3R13,000
16 to 18 Nov 2026Cape Town3R13,000
30 Nov to 2 Dec 2026Online3US$900
7 to 9 Dec 2026Mozambique3US$1,500
14 to 16 Dec 2026Cairo3US$1,500
21 to 23 Dec 2026Accra3US$1,500

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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