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Customer Relationship Management Systems for Front Office Teams

Show front office and administrative staff how to use customer relationship management systems to capture enquiries, track interactions and support colleagues who deal with clients across African markets. Participants learn to record contacts accurately, log activities, keep data clean and produce simple reports that help the organisation respond faster. The course focuses on disciplined everyday use rather than system configuration.

What you will be able to do

  • Capture contacts, enquiries and interactions accurately in the system.
  • Log activities and follow ups so the full client history stays visible.
  • Keep customer data clean, deduplicated and up to date.
  • Produce simple reports and lists that support colleagues and managers.
  • Apply data protection principles when handling customer records.
  • Use the system to route enquiries to the right people quickly.

Course outline

  1. 01Purpose of a Customer Relationship System
  2. 02Capturing Contacts and Enquiries
  3. 03Logging Activities and Follow Ups
  4. 04Keeping Data Clean and Accurate
  5. 05Simple Reports and Contact Lists
  6. 06Data Protection in Customer Records
  7. 07Routing Enquiries to the Right People

Who should attend

This course suits receptionists, front office staff, administrative officers and support teams who record and manage customer information.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 18 Aug 2026Cairo2US$1,100
24 to 25 Aug 2026Accra2US$1,100
31 Aug to 1 Sep 2026Lusaka2US$1,100
7 to 8 Sep 2026Kigali2US$1,100
14 to 15 Sep 2026Nairobi2US$1,100
21 to 22 Sep 2026Durban2R10,000
28 to 29 Sep 2026Johannesburg2R10,000
12 to 13 Oct 2026Mauritius2US$1,100
19 to 20 Oct 2026Dubai2US$1,100
26 to 27 Oct 2026Lagos2US$1,100
2 to 3 Nov 2026Harare2US$1,100
9 to 10 Nov 2026Kampala2US$1,100
16 to 17 Nov 2026Dar es Salaam2US$1,100
23 to 24 Nov 2026Pretoria2R10,000
30 Nov to 1 Dec 2026Cape Town2R10,000
14 to 15 Dec 2026Online2US$900
21 to 22 Dec 2026Mozambique2US$1,100

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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