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Data Storytelling and Visual Report Design for Business Audiences

South African teams generate more dashboards and spreadsheets than ever, yet many reports bury the message in tables that busy managers never read. This course teaches delegates to turn raw figures into a clear narrative, choose the right chart for each point, and design reports that guide the reader straight to the decision. Delegates practise on realistic operational and financial data drawn from local organisations.

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What you will be able to do

  • Identify the single main message a report or dashboard must deliver to its audience.
  • Select appropriate charts, tables and visuals for different types of business data.
  • Structure a data driven report so the story leads and the detail supports.
  • Apply plain language and clear labelling to remove ambiguity from figures.
  • Design layouts that direct the reader's attention to the key finding.
  • Present data confidently to managers who have little time and no technical background.

Course outline

  1. 01From Data to Message
  2. 02Understanding Your Audience and Their Decision
  3. 03Choosing the Right Chart for the Point
  4. 04Designing Tables That Communicate
  5. 05Structuring the Data Narrative
  6. 06Layout, Labelling and Visual Hierarchy
  7. 07Common Chart Mistakes and How to Avoid Them
  8. 08Presenting Findings to Non-Technical Managers

Who should attend

This course suits analysts, finance staff, monitoring and evaluation officers, and managers who prepare data heavy reports or dashboards for decision makers.

Dates, venues and fees

DatesVenueDaysFeeCalendarRegister
7 to 8 Oct 2026Johannesburg2R10,000Closed
8 to 9 Oct 2026Cape Town2R10,000Closed
12 to 13 Oct 2026Durban2R10,000Closed
13 to 14 Oct 2026Pretoria2R10,000Register
14 to 15 Oct 2026Windhoek2US$1,100Register
15 to 16 Oct 2026Gaborone2US$1,100Register
19 to 20 Oct 2026Maseru2US$1,100Register
20 to 21 Oct 2026Mbabane2US$1,100Register
21 to 22 Oct 2026Lusaka2US$1,100Register
22 to 23 Oct 2026Harare2US$1,100Register
26 to 27 Oct 2026Lilongwe2US$1,100Register
27 to 28 Oct 2026Blantyre2US$1,100Register
28 to 29 Oct 2026Mozambique2US$1,100Register
29 to 30 Oct 2026Nairobi2US$1,100Register
2 to 3 Nov 2026Dar es Salaam2US$1,100Register
3 to 4 Nov 2026Kigali2US$1,100Register
4 to 5 Nov 2026Kampala2US$1,100Register
5 to 6 Nov 2026Accra2US$1,100Register
9 to 10 Nov 2026Lagos2US$1,100Register
10 to 11 Nov 2026Cairo2US$1,100Register
11 to 12 Nov 2026Mauritius2US$1,100Register
12 to 13 Nov 2026Dubai2US$1,100Register
16 to 17 Nov 2026Online2US$900Register

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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