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Corporate Banking Product Knowledge and Relationship Sales

Corporate bankers win and keep clients by understanding the full product set and matching it to a client's real financial needs. This course builds command of lending, transactional banking, trade and treasury products, and the consultative approach that turns product knowledge into deepened relationships. It is designed for relationship managers serving corporate and commercial clients across African markets.

What you will be able to do

  • Describe the corporate banking product set across lending, transactions and trade.
  • Match banking products to a client's working capital and growth needs.
  • Structure a lending and transactional proposal that fits the client.
  • Apply a consultative approach to deepen corporate client relationships.
  • Identify cross sell opportunities across treasury, trade and lending.
  • Manage pricing, risk and profitability across a client relationship.

Course outline

  1. 01The corporate banking product set
  2. 02Lending products and structures
  3. 03Transactional and cash management
  4. 04Trade and treasury products
  5. 05Reading client financial needs
  6. 06Consultative relationship selling
  7. 07Cross sell and relationship profitability

Who should attend

Corporate and commercial relationship managers, credit analysts, product specialists and new bankers building client facing skills.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 19 Aug 2026Kampala3US$1,500
24 to 26 Aug 2026Dar es Salaam3US$1,500
31 Aug to 2 Sep 2026Pretoria3R13,000
7 to 9 Sep 2026Cape Town3R13,000
21 to 23 Sep 2026Online3US$900
28 to 30 Sep 2026Mozambique3US$1,500
5 to 7 Oct 2026Cairo3US$1,500
12 to 14 Oct 2026Accra3US$1,500
19 to 21 Oct 2026Lusaka3US$1,500
26 to 28 Oct 2026Kigali3US$1,500
2 to 4 Nov 2026Nairobi3US$1,500
9 to 11 Nov 2026Durban3R13,000
16 to 18 Nov 2026Johannesburg3R13,000
30 Nov to 2 Dec 2026Mauritius3US$1,500
7 to 9 Dec 2026Dubai3US$1,500
14 to 16 Dec 2026Lagos3US$1,500
21 to 23 Dec 2026Harare3US$1,500

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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