Skip to content

Content Writing and Copy Editing for Websites and Intranets

Websites and staff intranets are often filled with wordy, outdated text that readers skim and abandon. This course teaches African communicators and content owners to plan, write and edit clear web content that people actually read and act on. Delegates learn how readers behave online, how to write scannable pages, and how to keep tone, structure and search visibility consistent across a corporate site or intranet.

What you will be able to do

  • Plan web pages around what readers need to find and do.
  • Write scannable content using headings, short paragraphs and lists.
  • Edit existing pages to cut clutter and sharpen the message.
  • Apply plain language and a consistent tone across a site.
  • Write clear links, buttons and calls to action that guide readers.
  • Improve findability with sensible headings, titles and keywords.

Course outline

  1. 01How People Read on Screens
  2. 02Planning Pages Around Reader Tasks
  3. 03Writing Scannable Web Content
  4. 04Plain Language and Consistent Tone
  5. 05Editing and Trimming Existing Pages
  6. 06Links, Buttons and Calls to Action
  7. 07Search Visibility Basics for Writers
  8. 08Content Review and Maintenance Routine

Who should attend

This course suits communications officers, marketing staff, intranet and content owners, and administrators responsible for keeping web and internal pages accurate and readable.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 21 Aug 2026Accra5US$1,800
24 to 28 Aug 2026Lusaka5US$1,800
31 Aug to 4 Sep 2026Kigali5US$1,800
7 to 11 Sep 2026Nairobi5US$1,800
14 to 18 Sep 2026Durban5R18,000
21 to 25 Sep 2026Johannesburg5R18,000
5 to 9 Oct 2026Mauritius5US$1,800
12 to 16 Oct 2026Dubai5US$1,800
19 to 23 Oct 2026Lagos5US$1,800
26 to 30 Oct 2026Harare5US$1,800
2 to 6 Nov 2026Kampala5US$1,800
9 to 13 Nov 2026Dar es Salaam5US$1,800
16 to 20 Nov 2026Pretoria5R18,000
23 to 27 Nov 2026Cape Town5R18,000
7 to 11 Dec 2026Online5US$900
14 to 18 Dec 2026Mozambique5US$1,800
21 to 25 Dec 2026Cairo5US$1,800

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

Related courses in Business Communication and Report Writing

Business Communication and Report Writing

Report Writing for Technical and Operational Teams

Most operational reports die in an inbox because the finding is buried on page four. This course rebuilds the way engineers, inspectors and...

Next session
7 to 11 Sep 2026
Venue
Online
5 day programme
FromUS$900
Business Communication and Report Writing

Persuasive Business Writing and Email Discipline

Write the email that gets a decision instead of three rounds of clarification. Delegates work through tone, structure and the small choices...

Next session
31 Aug to 2 Sep 2026
Venue
Dar es Salaam
3 day programme
FromUS$900
Business Communication and Report Writing

Minute Taking and Meeting Records

A committee resolution is challenged six months later and the only record is a set of notes nobody can follow. Minute takers learn to...

Next session
31 Aug to 1 Sep 2026
Venue
Lagos
2 day programme
FromUS$900
See all Business Communication and Report Writing courses