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Crisis and Incident Communication

This course prepares organisations to communicate quickly and credibly when things go wrong. Delegates learn to plan ahead, manage messaging under pressure and protect reputation during an incident.

What you will be able to do

  • Prepare a crisis communication plan in advance
  • Assess the severity of an incident quickly
  • Craft honest and timely holding statements
  • Coordinate spokespeople and channels
  • Manage media and public concern
  • Review and strengthen the response afterwards

Course outline

  1. 01Why crisis communication matters
  2. 02Building a plan before a crisis hits
  3. 03Roles, teams and decision making
  4. 04Assessing and classifying incidents
  5. 05Writing holding statements at speed
  6. 06Choosing channels and timing
  7. 07Working with media under pressure
  8. 08Managing social media during a crisis
  9. 09Caring for affected people and staff
  10. 10Post incident review and recovery

Who should attend

Communication officers, public relations staff, spokespeople and managers who may need to respond to incidents affecting the organisation.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 19 Aug 2026Cairo3US$1,500
24 to 26 Aug 2026Accra3US$1,500
31 Aug to 2 Sep 2026Lusaka3US$1,500
7 to 9 Sep 2026Kigali3US$1,500
14 to 16 Sep 2026Nairobi3US$1,500
21 to 23 Sep 2026Durban3R13,000
28 to 30 Sep 2026Johannesburg3R13,000
12 to 14 Oct 2026Mauritius3US$1,500
19 to 21 Oct 2026Dubai3US$1,500
26 to 28 Oct 2026Lagos3US$1,500
2 to 4 Nov 2026Harare3US$1,500
9 to 11 Nov 2026Kampala3US$1,500
16 to 18 Nov 2026Dar es Salaam3US$1,500
23 to 25 Nov 2026Pretoria3R13,000
30 Nov to 2 Dec 2026Cape Town3R13,000
14 to 16 Dec 2026Online3US$900
21 to 23 Dec 2026Mozambique3US$1,500

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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