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Client Retention and Growth Strategies

This course helps teams keep valuable clients and grow the relationship over time. Delegates learn to build loyalty, spot risk early and expand accounts through trust and service.

What you will be able to do

  • Understand why clients stay or leave
  • Build loyalty through consistent value
  • Spot early signs of client risk
  • Deepen relationships with key accounts
  • Identify and act on growth opportunities
  • Recover relationships that are at risk

Course outline

  1. 01The economics of retention and growth
  2. 02Understanding client loyalty
  3. 03Building strong client relationships
  4. 04Delivering consistent value
  5. 05Spotting and managing client risk
  6. 06Growing accounts responsibly
  7. 07Handling complaints and recovery
  8. 08Regular reviews and check ins
  9. 09Turning clients into advocates
  10. 10Building a retention and growth plan

Who should attend

Account managers, relationship managers, sales staff and service leaders responsible for keeping and growing client relationships.

Dates, venues and fees

DatesVenueDaysFeeCalendar
17 to 19 Aug 2026Online3US$900
24 to 26 Aug 2026Mozambique3US$1,500
31 Aug to 2 Sep 2026Cairo3US$1,500
7 to 9 Sep 2026Accra3US$1,500
14 to 16 Sep 2026Lusaka3US$1,500
21 to 23 Sep 2026Kigali3US$1,500
28 to 30 Sep 2026Nairobi3US$1,500
5 to 7 Oct 2026Durban3R13,000
12 to 14 Oct 2026Johannesburg3R13,000
26 to 28 Oct 2026Mauritius3US$1,500
2 to 4 Nov 2026Dubai3US$1,500
9 to 11 Nov 2026Lagos3US$1,500
16 to 18 Nov 2026Harare3US$1,500
23 to 25 Nov 2026Kampala3US$1,500
30 Nov to 2 Dec 2026Dar es Salaam3US$1,500
7 to 9 Dec 2026Pretoria3R13,000
14 to 16 Dec 2026Cape Town3R13,000

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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