Selling seed, fertiliser, equipment and services to farmers requires a different approach from consumer marketing, blending technical knowledge with trust built over seasons. This programme helps agribusiness sales and marketing teams reach smallholder and commercial farmers through the right channels, demonstrations and agro dealer networks. It is grounded in the seasonal, credit dependent realities of African agriculture.
Agribusiness sales and marketing teams, agro dealer managers, field agents and cooperative staff who market inputs, equipment and services to farmers.
| Dates | Venue | Days | Fee | Calendar |
|---|---|---|---|---|
| 17 to 19 Aug 2026 | Harare | 3 | US$1,500 | |
| 24 to 26 Aug 2026 | Kampala | 3 | US$1,500 | |
| 31 Aug to 2 Sep 2026 | Dar es Salaam | 3 | US$1,500 | |
| 7 to 9 Sep 2026 | Pretoria | 3 | R13,000 | |
| 14 to 16 Sep 2026 | Cape Town | 3 | R13,000 | |
| 28 to 30 Sep 2026 | Online | 3 | US$900 | |
| 5 to 7 Oct 2026 | Mozambique | 3 | US$1,500 | |
| 12 to 14 Oct 2026 | Cairo | 3 | US$1,500 | |
| 19 to 21 Oct 2026 | Accra | 3 | US$1,500 | |
| 26 to 28 Oct 2026 | Lusaka | 3 | US$1,500 | |
| 2 to 4 Nov 2026 | Kigali | 3 | US$1,500 | |
| 9 to 11 Nov 2026 | Nairobi | 3 | US$1,500 | |
| 16 to 18 Nov 2026 | Durban | 3 | R13,000 | |
| 23 to 25 Nov 2026 | Johannesburg | 3 | R13,000 | |
| 7 to 9 Dec 2026 | Mauritius | 3 | US$1,500 | |
| 14 to 16 Dec 2026 | Dubai | 3 | US$1,500 | |
| 21 to 23 Dec 2026 | Lagos | 3 | US$1,500 |
Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.
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